How Much Does Website Design Cost in India?

It is difficult to give an exact figure for the average cost of website design in India. Here is a basic breakdown of the average cost of website design in India for different types of websites.

Basic website (₹50,000 - ₹1,00,000)

A basic website is the most fundamental type of online presence for businesses and individuals. It typically consists of a few must-have pages, such as a homepage, about us page, and a contact page. This type of website is often used by small businesses or individuals who need a simple online presence but don't require advanced features.

• Static Content: The content on these websites remains the same unless manually updated. This means there's no dynamic or interactive elements.

• Limited Customization: Basic websites offer limited options for customization, both in terms of design and functionality.

• Basic SEO: While basic SEO can be implemented, it's often limited compared to more advanced websites. This means that the website might not appear as high in search engine results.

   

Even though basic websites may seem limited, they still play a role in giving the business's online footprint. As a business grows, it can consider upgrading to a more advanced website with additional features.

Any Limitations?

62% of Indian SMBs (Small and Medium Businesses) use a website, online store, or e-comm platform as their main sales channel, as per the GoDaddy report 2023. However, many of these websites are basic and lack the features needed to convert customers. 

• Lack of Features: Basic websites often lack features that can enhance user experience, such as a blog, e-commerce functionality, or advanced SEO tools.

• Limited Customization: The limited customization options can make it difficult to create a unique and memorable website.

All in all, a basic website is a good starting point for businesses and individuals.

Small business website (₹80,000 - ₹1,50,000)

A small business website is a step up from the basics compared to a basic website. It offers additional features that can help businesses establish a stronger online presence and generate leads or sales.

• Dynamic Content: Unlike basic websites, small business websites often use content management systems (CMS) that allow for easy updates and additions of content. This means the website can be dynamic, changing based on user interactions or time.

• More Customization Options: Small business websites offer greater flexibility in terms of design and layout. Businesses can choose from a variety of templates and themes, or even opt for custom designs.

• Basic SEO and Marketing Tools: These websites often come with built-in SEO features to improve search engine visibility. They may also include basic marketing tools, such as email marketing or social media integration.

A small business website can be a valuable asset for businesses seeking to grow beyond.. It can help businesses to…

…Establish Credibility: A professional website can help businesses build trust with potential customers.

…Generate Leads: By providing valuable content and making it easy for customers to contact the business, a website can generate leads.

…Drive Sales (off course): For businesses that sell products or services online, a website is always a go-to platform for driving sales.

Any Limitations?

While small business websites have more features than basic websites, they may still have limitations compared to larger, more creatively made websites. For example, they might not have advanced features like a customer relationship management (CRM) system or analytics tools. 

A study by HubSpot found that 71% of small businesses in India use social media to market their business. A small business website can help them leverage social media and other digital marketing channels to reach a wider audience.

Custom website (₹2,00,000 - ₹6,00,000+)

A custom website is a website that is designed specifically to meet the needs of a business or individual. Unlike pre-built templates or themes, custom websites are created from scratch, allowing for complete control over design, functionality, and features. A study by Accenture indicates that 83% of consumers believe that a company's website is important for building trust. 

• Custom-made Design: Custom websites render unlimited design possibilities, allowing businesses to create a truly original look and feel in the online space.

• Custom Features: Businesses can add any features they need to their custom website, from advanced e-commerce functionality to complex data visualisation tools.

• Advanced SEO and Marketing Tools: Custom websites can be optimised for search engines, using advanced SEO techniques to improve visibility. They can also be integrated with various marketing tools to drive traffic and conversions.

• Ongoing Maintenance and Support: Custom websites often require ongoing maintenance and support to ensure they remain functional and up-to-date.

   

The benefits of websites, especially custom-made ones, include helping any kind of businesses to…

...Build Trust: A well-designed website can help businesses build trust with customers.

…Differentiate Themselves: A custom website can help businesses stand out from their competitors.

…Improve User Experience: A website that is tailored to the needs of users can provide a better overall experience.

…Achieve Business Goals Easily: A custom website can be designed to help businesses achieve specific goals, such as increasing sales, generating leads, or building brand awareness.

Any Limitations?

Custom websites can be more expensive to develop and maintain than pre-built templates or themes. Additionally, they may require specialised technical knowledge to manage and update.